February 14, 2013
Unforgettable Valentine Greetings
According to the U.S. Census Bureau, approximately 180 million Valentine’s Day
cards are exchanged industry wide, making Valentine’s Day the second-largest
holiday for giving greeting cards. But with so many pre-printed sentiments in
circulation, how do you make your valentine message really stand out for that
special person in your life?
Add a little Cole Porter to those store-bought cards.
Cole Porter was the famous songwriter of the 1930s and 1940s who wrote the
lyrics for “You’re the Top!” In that song, he used no fewer than 45 metaphors
from the Mona Lisa to the Tower of Pisa to express his adoration.
“You're the top!
You're the Coliseum.
You're the top!
You're the Louvre Museum.”
Become a modern Cole Porter. Adapt his technique to your loved ones to make your
cards this Valentine’s Day more personal, more fun, and more romantic. For
example, does your valentine like…
- To play cards? Add,
“You’re my personal royal flush.”
- To cook? Add,
“You’re my perfect soufflé.”
- To play sports? Add,
“You’re always my Most Valued Player.”
- To travel? Add,
“You’re my favorite tour guide through life.”
- To go to the movies? Add, “You’re my Oscar throughout the year."
- To go to museums? Add, “You’re my favorite work of art.”
- To fix things? Add,
“You’re the only toolkit I will ever want in my
To listen to music? Add,
“You’re #1 on my BillBoard chart.”
cards with appropriate images. Make yours the only one in 180 million greetings
to really resonate with your honey.
Happy Valentine’s Day!.
Make What You Say Pay — With Metaphors.
See my letter in The Wall Street
Journal about the power of metaphors to ultimately trump
story-telling because of increasingly shorter and shorter attention spans of
Need Help With Your Presentation?
Call today and turn your information that tells into a story
Personal Presentation Client:
"I sing your praises every
opportunity I get. I look forward to continuing our work together"
Jane Newton, Wealth Manager, Regent Atlantic Capital LLC
WIN A FREE BOOK! |
Tell me about YOUR Metaphor Minute, a time you used
a metaphor or an analogy to make your point, overcome an obstacle, close a sale,
or wow an audience, and receive a signed copy of The Tall Lady or Make
What You Say Pay!. Simply call me at 212 876 1875 and tell me what you did or
email me at
NOT A SUBSCRIBER?
If someone emailed you this copy of The Metaphor Minute,
sign up now to get your own copy. (and be sure to "white list"
be insure delivery)
dazzle with metaphor"
Media Commentator & Lawyer
Hot Off the Press!
The Original “Metaphorically Selling” that spawned a movement,
now with 25 New Stories. Available in print and as ebook
Special Offer: Buy 50 copies and get a free seminar. Call
me for details
7 Signs You Need A Metaphor (Visual Language)
Your listener is
not paying attention
Your listener is
stuck on an objection
Your listener is
Your listener sees
no difference between you and your competition
You want to drive
home a point vividly and memorably
You have to wiggle
out of a difficult situation
You want to wow or
motivate a larger audience
The best firms hire brilliantly
& train relentlessly.
Begin 2013 with a bang!
Having a Meeting?
Let's tailor a program for your group today. Call 212-876-1875 or
"I've been to a lot of
training programs and yours was the best!"
Metaphor Minute Archives
View A Recent Video
The Key to Persuasion,
Clarity & Understanding
Latest White Paper
7 Ways to Capture a
Written with pal and Sales
2.0 guru Nigel Edelshain
"Smart & Easy to Read"
"Must have if you influence or persuade anyone"
Free Preview or
Official Training Partners
The IAB is dedicated to the growth of the interactive advertising marketplace
| "The Metaphor Minute" is a brief monthly note with examples from business, media, or politics that illustrate the power of metaphors and analogies to make a point, solve a problem, and get results. Use these stories to stimulate high pay-off metaphoric thinking in your business.
2013. Anne Miller. -- PERMISSION TO REPRINT -- Feel free to reprint in company newsletters or articles. Just include
©2013, Anne Miller, author, "Metaphorically Selling,"
You are subscribed at:[[-Email-]] - to unsubscribe,