When Dan Walker asked me to do another 10 minute SalesRepRadio interview with him, I knew exactly what I wanted to talk about. I had just witnessed yet another presentation that, in spite of all the time that was invested in putting it together, was about to become completely forgettable because it lacked one essential element…
A clear, high level, take-away message that could be understood and repeated quickly and easily by any listener.
Listen to our short interview and learn
- Why you need that take-away message in the first place
- How to figure out a message for any presentation/demo quickly
- The 4 typical buckets your message is likely to fall into
Your idea, product, or service may not be chosen for any number of reasons, but,, never, never, never let the reason be because they forgot what you said!
Words Matter – Make What You Say Pay!
Want Your Presentation or Demo to be Memorable AND Actionable?
Call today for individual coaching or team workshops and learn how to turn information that tells into a story that sells. 212-876-1875 email@example.com
"Anne and I recently worked together on a speech I gave at a large conference. She helped me turn a series of somewhat interesting points into an expertly crafted, compelling and actionable story. Together, we built a storyline with attention-grabbing headlines. We worked and re-worked the language, making sure every word was important. Finally, Anne coached me on the delivery. The result was so exciting - I've never been so well received in a speech before. Thank you, Anne!" Kate Griffin, Vice President, CFED.org
“I have a GREAT team but Anne made us think differently about our presentations and has transformed the way we engage with clients. I highly recommend her for demo/presentation training. Trish Bertuzzi, President, The Bridge Group, Inc.
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