Sports teams huddle. One senior publisher always wears a pair of stilettos. Another executive thinks of his kids. All of these people are performing a ritual prior to giving a high stakes presentation, demo, performance, or speech. They do this for luck, for confidence, and for focus. Sounds silly, but, hey, it works for …
Does Serena Williams stop her tennis swing in mid-air? Does golf pro Adam Scott freeze after he makes contact with the ball? Would baseball pro A-Rod hit a home run if he stopped his swing at the point of contact with the ball? Of course not. These pros know the importance of follow through to …