I nearly lost a client last week because we defined “presenting” differently. When I looked at the slides his team was using, I saw immediately how the disorganized content, lack of a clear message, and weak headers were serious contributors to what he saw as his team’s weak presentation skills. When I pointed these out …
Who would think that a comment by Winston Churchill in 1944 would have bearing on how we present and sell in 2016? Among many things, Churchill was celebrated for his wit and his brilliant ability with language to inspire others, particularly through the horrors of World War II. President Kennedy, upon granting Churchill honorary American …
What is more fun than watching the Presidential or Vice Presidential debates? Watching the lines move in real time on a Frank Luntz focus group dial session review graph during those debates. For those who may not know, Frank Luntz is a political pollster and commentator. He has combined technology with polling so that audiences can see instantly the …