Some prospecting emails win business and some just disappear into the ether. Clients of serial entrepreneur Yassin Shaar happily fall into the former group. His compelling persuasion tool that helped one client land $400,000 in sales? Metaphors! Here’s how he did it.
This true story led to lost business. It didn’t have to happen. What would you have done? Stasha had a long-time monthly contract with XYZ service to clean her shop every other Wednesday. On the day before the scheduled cleaning, XYZ owner Robert texted Stasha his usual pre-cleaning date reminder that asked for a confirmation …
What would you do if a colleague (let’s call him Joe) came to you with this problem? “I don’t know what to do. I was appointed to this new job as manager of eleven people and, in the beginning, everything was going well. However, it is now six months later and, I can see that the team is unmotivated and is putting in only the bare minimum effort to get our jobs done.”
“I have tried various carrot and stick methods to get them to work harder, but that has only led to short- term improvement. If this situation continues, I am afraid I may lose my job.”
Clients may leave for many reasons beyond our control: a change in decision-makers, a budget cut, a change in strategy, a better product, etc. However, there is no excuse for them leaving because of one common stupid mistake that is all too easy to make. Late Responses To The Phone Call One buyer called his …
See what you can learn from this unexpected source about the power of metaphors to make what you say most accessible, interesting, and persuasive to your listeners. Between looney conspiracy theories, extremist social positions, and questionable qualified office holders on both sides of the political spectrum, you could be forgiven for questioning the wisdom and …
You’ve heard of IQ (Intelligence Quotient) and EQ (Emotional Intelligence). PQ (Presentation Intelligence) is the ability to keep listeners engaged and excited throughout your presentation — no matter how dry the material is — and move them easily to a positive outcome. And now, for the first time, you can measure your PQ with a …
When was the last time you “stepped up to the plate” or had an event come “out of left field?” To all-star third baseman Nathan Brenowitz, who grew up in Brooklyn in the 50’s and who fondly recalls watching baseball for many, many hours with his father, baseball is life itself! Now, Nathan teaches how baseball relates to everyone’s life regarding how we deal with failure, defeat, fear and joy. I had the pleasure of interviewing this avid baseball fan for whom baseball is life’s best metaphor. Here are some examples.
Champion gymnast Simone Biles suffered the “twisties” the first week of the Olympics and dropped out of the competition, only to return a week later with her needed mental reset to win a bronze medal. The “twisties” is a condition in gymnastics where the brain and body go out of sync, making it extremely dangerous if you have to twist in the air and land on your feet. The “twisties” can happen in sales as well when your mind and your performance go equally out of sync. When that happens, here are some thoughts on what to do and what NOT to do.
No one likes to lose or, as Izzy Martinez, a sixteen year-old beach volleyball Olympic hopeful put it, “Losing sucks.” That said, demonstrating wisdom beyond her years, she has come to see how losing can become a metaphor for ultimate success, not only in sports, but in life (and, I would add, business) as well.
Ever notice how you manage to get every important thing done before you have to leave on a vacation? Having that departure date as a deadline drives you to suddenly prioritize and execute the right activities to do. As we all return to “normal,” there are many things to do to get business revved up for future growth (market, staff up, modify/change product, increase sales, etc.). Setting clear deadlines for each of those activities will help ensure they get done. Why is that?
Want to encourage change? Need a way to grab attention? Have to motivate a group? Consider using a familiar quotation. Quotes generally contain accepted truths and can help shift perceptions in a variety of challenging situations.Here are six examples.